CCPA (California Consumer Privacy Act) is california privacy law granting consumers rights over their personal information.
CCPA (effective 2020, expanded by CPRA 2023) requires businesses to disclose data collection, allow opt-outs of sale, enable deletion, and notify of breaches. Applies to companies with $25M+ revenue or 100K+ California consumers. Fines: $2,500-7,500 per violation. By 2026, 13+ US states have similar laws — multi-state compliance is unavoidable.
CCPA established US-style privacy regulation and has been extended by CPRA. Many other US states are following with similar laws, making CCPA the practical baseline US privacy bar.
A consumer-facing app adds a "Do Not Sell My Personal Information" link, a clear privacy notice and an internal workflow for handling California residents' data requests within statutory deadlines.
CCPA does not only apply to California-based companies. Any business meeting the thresholds and serving California residents is in scope, regardless of headquarters.
Centralize privacy request handling across your stack early; bolting it onto each tool individually scales poorly once you have a dozen systems holding customer data.
CCPA (California Consumer Privacy Act) falls under the Security category.
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