Brand24
Very GoodAI-powered social listening and media monitoring platform
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We use provider pages as the source of truth.
Pricing, plan names, free plan availability, and trial details are checked against official provider pages before being used in ProPicked scores. Vendor relationships do not change rankings, scores, or recommendations.
Official Source Checked
We checked Brand24 provider data from brand24.com on May 20, 2026.
$ 249 per mo, $ 199 per mo, $ 349 per mo, $ 299 per mo
No durable free-plan signal found; 14-day trial signal found
Enterprise, Professional, free, Team, Pro
Provider Pricing Facts
Provider pricing facts: Brand24 starts at $119/mo. A 14-day trial is listed in the pricing data.
Source and Freshness Note
Source and freshness note: pricing, free-plan, and feature signals are checked against public provider pages and updated comparison data. Last checked May 2026.
What makes Brand24 worth considering: easy setup: just enter keywords to start monitoring. It also delivers on aI sentiment analysis with accurate classification. At $119/mo to start, it is aimed at teams with real budgets. The main trade-off: easy setup: just enter keywords to start monitoring.
Our Brand24 Rating
A strong showing driven primarily by its ease of use. It holds up well against the top tier in marketing tools. A 14-day trial lets you evaluate it firsthand.
What is Brand24?
Brand24 is an AI-powered social listening and online reputation monitoring tool that tracks brand mentions across X (Twitter), Facebook, Instagram, TikTok, news sites, blogs, podcasts, and reviews in real time. It surfaces sentiment trends, influencer scoring, hashtag analytics, and competitor benchmarking — used by 4,000+ brands for crisis detection and PR reporting.
Is Brand24 Right for You?
Brand24 works well for teams that need easy setup: just enter keywords to start... starting at $119/mo. Skip it if easy setup: just enter keywords to start....
Best If
- +Getting your team onboarded fast is a priority
- +You value: AI sentiment analysis with accurate classification
- +You value: Influencer scoring identifies impactful voices
- +You want a direct product test first — there is a 14-day free trial
Avoid If
- −Easy setup: just enter keywords to start monitoring
- −AI sentiment analysis with accurate classification
- −Influencer scoring identifies impactful voices
Brand24 Key Features
Compact provider-data feature snapshot showing 6 of 28 tracked fields.
Brand24 Pros & Cons
👍 Pros
- Easy setup: just enter keywords to start monitoring
- AI sentiment analysis with accurate classification
- Influencer scoring identifies impactful voices
👎 Cons
- Mention limits exceeded quickly for active brands
- Keyword limits on lower plans restrictive
- No built-in social publishing features
Who Should (and Shouldn't) Use Brand24?
✓Ideal For
- ✓First-time users and non-technical teams — Brand24 scores 8.7/10 on ease of use, making it one of the gentler onboarding experiences in this space
- ✓Teams focused on provider Pricing Research — users specifically praise easy setup: just enter keywords to start monitoring
- ✓Buyers who prioritize what Brand24 does best: easy setup: just enter keywords to start monitoring
⚠Not Ideal For
- ⚠People bothered by: easy setup: just enter keywords to start monitoring
- ⚠Users who need: aI sentiment analysis with accurate classification — that's a weak spot here
Best Use Cases for Brand24
- ✓Provider Pricing Research
Brand24 Pricing
Full pricing details →Individual
- ✓3 keywords
- ✓2K mentions/mo
- ✓1 user
Team
- ✓7 keywords
- ✓5K mentions/mo
- ✓Unlimited users
Pro
- ✓12 keywords
- ✓25K mentions/mo
- ✓Custom reports
Enterprise
- ✓25 keywords
- ✓100K mentions/mo
- ✓Dedicated support
💡 Pricing Insight
Brand24 has 4 pricing tiers, from $119/mo (Individual) up to $399/mo (Enterprise). In terms of value, Brand24 punches above its weight — you get a lot of capability per dollar compared to other social media management tools.
Brand24 Decision Verdict
Brand24 — Very Good
Brand24 is a solid pick in the social media management space. Its biggest strength? Easy setup: just enter keywords to start monitoring. On top of that, aI sentiment analysis with accurate classification. Pricing starts at $119/mo — it's aimed at teams with real budgets. Where does it fall short? Easy setup: just enter keywords to start monitoring. That's worth knowing upfront. Bottom line: Brand24 earns our recommendation for most social media management use cases.
How to Get Started with Brand24
Start your 14-day free trial
Sign up for the trial and explore everything Brand24 offers. 14 days is enough time to know if it's right for you.
Set up your workspace
Follow the onboarding guide — most people are up and running in minutes. Brand24 is designed to be intuitive from the start.
Start using it for real
Don't just poke around — actually use it for a real task. Start with provider Pricing Research — that's where most users see quick wins.
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Brand24 Category Rankings
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