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Amplitude (Winner)
โ˜…8.9/10Excellent
Try Free โ†—
  1. Home
  2. /Marketing Tools
  3. /Amplitude vs PostHog
Reviewed by Sarah MitchellUpdated May 4, 2026How We Review
Editor's note: This comparison is based on verified feature data, real pricing, and editorial evaluation. Where tools are close in score, we note it โ€” a 0.2-point difference is rarely meaningful in practice.
Provider data check

We use provider pages as the source of truth.

Pricing, plan names, free plan availability, and trial details are checked against official provider pages before being used in ProPicked scores. Vendor relationships do not change rankings, scores, or recommendations.

Last verifiedMay 4, 2026
Amplitude
Free plan tracked
Provider
PostHog
Free plan tracked
Provider
Prices may change after verification. Confirm checkout terms on the provider site before buying. See our methodology and affiliate disclosure.

Provider Pricing Facts

Provider pricing facts: Amplitude offers a free plan; PostHog offers a free plan.

Source and Freshness Note

Source and freshness note: pricing, free-plan, and feature signals are compared from public provider data and updated comparison records. Last checked May 2026.

Amplitude vs PostHog: Honest Comparison (2026)

Updated May 4, 2026Data verified May 2026
SM
Sarah Mitchell
๐Ÿ‘‘
Amplitude logo

Amplitude

โ˜…8.9/10WINNER

Digital analytics platform for understanding user behavior at scale

Free PlanFrom $49/mo
Pricing checked May 2026Visit Amplitude โ†—
VS
PostHog logo

PostHog

โ˜…8.8/10

Open-source product analytics suite with session recording

Free PlanFrom $0/mo
Pricing checked May 2026Visit PostHog โ†—
๐Ÿ†Amplitude wins with 8.9/10 โ€” leading by 0.1 points
๐Ÿ“ŠBut PostHog wins on Feature Score (9.6 vs 7.0)

We may earn a commission through links on this page ยท Editorial policy

Quick Verdict:

Amplitude wins with 8.9/10 vs 8.8/10. Choose Amplitude for ease of use. Choose PostHog for better value for money.

TL;DR

Amplitude wins this comparison with a score of 8.9/10 vs 8.8/10. Both offer free plans. Amplitude stands out for clear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives., while PostHog excels at all-in-one product analytics suite. However, PostHog leads in our detailed feature analysis (9.6 vs 7.0).

Amplitude vs PostHog Quick Comparison
FeatureAmplitudePostHog
Overall Rating8.9/108.8/10
Ease of Use9.2/108.5/10
Features8.5/109.2/10
Value for Money8.5/108.6/10
Customer Support9.2/108.5/10
Free PlanYes โœ“Yes โœ“
Starting Price$49/moCustom
Feature Score7.0/109.6/10
Top StrengthClear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives.All-in-one product analytics suite
Biggest WeaknessPlan limits still need buyer verification:Always confirm usage caps, seat limits, and renewal pricing on the official provider site before purchasing.Can be complex to set up and configure
Best ForIs Amplitude free?Provider data indicates a free plan is available.Product teams wanting unified analytics and experimentation
WinnerAmplitude (8.9/10)
Both Amplitude and PostHog have earned their spot in the marketing tools market. The trick is figuring out which one earns a spot in your stack. Amplitude's pitch: "digital analytics platform for understanding user behavior at scale." In practice? Amplitude is a digital analytics platform that helps product and growth teams understand user behavior, identify conversion opportunities, and measure the impact of product changes. On the flip side, PostHog positions itself around "open-source product analytics suite with session recording." PostHog is an open-source product analytics platform that combines event analytics, session recording, feature flags, A/B testing, and surveys in a single platform. Users tend to highlight different strengths: Amplitude stands out for industry-leading behavioral analytics depth, while PostHog gets noticed for all-in-one product analytics suite. Read on for our honest side-by-side analysis of both marketing tools.
Amplitude logo

What is Amplitude?

Digital analytics platform for understanding user behavior at scale

Amplitude is a Marketing tool for teams evaluating analytics software in 2026. Digital analytics platform for understanding user behavior at scale ProPicked's review is based on provider-published pricing, plan limits, feature availability, and customer review signals rather than sponsorship placement. Provider data highlights pageview Tracking, event Tracking, conversion Tracking, ecommerce Tracking, cross Device Tracking as tracked capabilities. The current rating is 8.9/10, with value, feature coverage, ease of use, and support considered separately so buyers can compare it against alternatives in the same category. Use this page to verify what Amplitude offers, where it is strongest, what trade-offs to check, and which competing tools may fit better before committing.

8.9
Overall Score
$49
From (has free plan)
Key Strengths
  • +Clear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives.
  • +Provider-checked pricing context:Provider data indicates a free plan is available. Published entry pricing starts around $49/month.
  • +Feature coverage is documented:Provider data highlights pageview Tracking, event Tracking, conversion Tracking, ecommerce Tracking, cross Device Tracking as tracked capabilities.
Best For
  • โ€ขIs Amplitude free?Provider data indicates a free plan is available.
  • โ€ขWhat should I verify before buying?Confirm current pricing, plan limits, cancellation terms, integrations, and support response expectations.
  • โ€ขHow does ProPicked score Amplitude?Ratings combine provider data, pricing checks, feature coverage, and public review signals across four dimensions.
Read Full Review โ†’
PostHog logo

What is PostHog?

Open-source product analytics suite with session recording

PostHog is an open-source product analytics platform that combines event analytics, session recording, feature flags, A/B testing, and surveys in a single platform. It can be self-hosted or used as a cloud service, giving teams complete control over their analytics data while providing a comprehensive product analytics toolkit.

8.8
Overall Score
$0
From (has free plan)
Key Strengths
  • +All-in-one product analytics suite
  • +Generous free tier with 1M events/month
  • +Self-hosting option for data control
Best For
  • โ€ขProduct teams wanting unified analytics and experimentation
  • โ€ขPrivacy-conscious companies needing self-hosted analytics
  • โ€ขStartups looking for free comprehensive product analytics
Read Full Review โ†’

Amplitude vs PostHog: Key Differences

User Reviews
Amplitude: 347 reviews
โœ“PostHog: 843 reviews
Overall Rating
โœ“Amplitude: 8.9/10
PostHog: 8.8/10
Ease of Use
โœ“Amplitude: 9.2/10
PostHog: 8.5/10
ScoresPros & ConsBest ForUse CasesWhen to SkipDecision GuideFeature ScoresFeaturesPricingVerdictFAQ
Amplitude|PostHog

Amplitude vs PostHog: Quick Verdict

Amplitude and PostHog are neck and neck at 8.9/10 and 8.8/10. At this point, the best choice is whichever one clicks with how you work.

Choose Amplitude if:

  • Industry-leading behavioral analytics depth
  • Generous free tier with 10M events/month
  • Powerful cohort and retention analysis
  • You match the profile: product teams making data-driven feature decisions
  • You want the higher-rated option overall (8.9/10 vs 8.8/10)

Choose PostHog if:

  • All-in-one product analytics suite
  • Generous free tier with 1M events/month
  • Self-hosting option for data control
  • You match the profile: product teams wanting unified analytics and experimentation
  • You're watching your budget โ€” PostHog gets a 8.6/10 for value

Decision Summary

Who wins in each scenario? A quick look at how Amplitude and PostHog compare across different buyer needs.

๐Ÿ†Best Overall
Tie โ€” Amplitude & PostHog

Both score 8.9/10 overall

๐Ÿ’ฐBest Value
Tie โ€” Amplitude & PostHog

Both score 8.5/10 on value

๐Ÿš€Easiest to Adopt
Amplitude

Ease of use: 9.2/10 vs 8.5/10

๐ŸขBest for Enterprise
Tie โ€” Amplitude & PostHog

Both score 8.8/10 avg on features + support

๐ŸŒฑBest for Startups
Tie โ€” Amplitude & PostHog

Both are equally startup-friendly

๐ŸŽฏLowest Cost Entry
Tie โ€” Amplitude & PostHog

Both offer free plans

Which One Should You Choose?

Based on features, pricing, and ratings โ€” here's when each tool is the better pick.

Choose Amplitude If

  • โ†’Ease of use matters most โ€” Amplitude scores 9.2/10 vs 8.5/10
  • โ†’You need enterprise-grade customer support (Amplitude: 9.2/10)

Choose PostHog If

  • โ†’Budget is your priority โ€” PostHog starts at $0/mo vs $49/mo
  • โ†’You need the most comprehensive feature set (PostHog: 9.2/10)
Amplitude: 8.9/10 ยท from $49/mo ยท free plan|PostHog: 8.8/10 ยท from $0/mo ยท free plan

Freshness

Amplitude:Review updated 1 months agoโ†’PostHog:Review updated 1 months agoโ†’
Amplitude logo

Choose Amplitude if you need...

  • โœ“Clear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives.
  • โœ“Provider-checked pricing context:Provider data indicates a free plan is available. Published entry pricing starts around $49/month.
  • โœ“Feature coverage is documented:Provider data highlights pageview Tracking, event Tracking, conversion Tracking, ecommerce Tracking, cross Device Tracking as tracked capabilities.
Watch out for
  • !Plan limits still need buyer verification:Always confirm usage caps, seat limits, and renewal pricing on the official provider site before purchasing.
  • !Fit depends on workflow:Teams with complex integrations or strict compliance requirements should compare Amplitude against at least two alternatives.
PostHog logo

Choose PostHog if you need...

  • โœ“All-in-one product analytics suite
  • โœ“Generous free tier with 1M events/month
  • โœ“Self-hosting option for data control
  • โœ“Lower starting price ($0/mo vs $49/mo)
Watch out for
  • !Can be complex to set up and configure
  • !Self-hosting requires infrastructure management

Our Take: Amplitude vs PostHog

This is one of the closer matchups we've reviewed. Amplitude (8.9/10) and PostHog (8.8/10) are separated by just 0.1 points โ€” practically a statistical tie. Your decision should come down to workflow fit, not scores.

Where they differ: Amplitude's biggest strengths are clear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives. and provider-checked pricing context:Provider data indicates a free plan is available. Published entry pricing starts around $49/month.. PostHog, on the other hand, shines with all-in-one product analytics suite and generous free tier with 1M events/month. These reflect fundamentally different product priorities.

Both offer free plans, so you can test each one with zero risk before committing. We recommend trying both for a week with real data.

Amplitude vs PostHog Score Comparison

8.9
Amplitude
3 categories won
VS
8.8
PostHog
2 categories won
CategoryAmplitudePostHog
🏆Overall Score
8.9
โ–ฒ
โ—€
8.8
💫Ease of Use
9.2
โ–ฒ
โ—€
8.5
⚙Features
8.5
โ–ถ
โ–ฒ
9.2
💰Value for Money
8.5
โ–ถ
โ–ฒ
8.6
💬Customer Support
9.2
โ–ฒ
โ—€
8.5

Why These Scores? Our Reasoning

Amplitude logoAmplitude โ€” 8.9/10
What earned points:
  • +Clear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives.
  • +Provider-checked pricing context:Provider data indicates a free plan is available. Published entry pricing starts around $49/month.
  • +Feature coverage is documented:Provider data highlights pageview Tracking, event Tracking, conversion Tracking, ecommerce Tracking, cross Device Tracking as tracked capabilities.
What cost points:
  • -Plan limits still need buyer verification:Always confirm usage caps, seat limits, and renewal pricing on the official provider site before purchasing.
  • -Fit depends on workflow:Teams with complex integrations or strict compliance requirements should compare Amplitude against at least two alternatives.
PostHog logoPostHog โ€” 8.8/10
What earned points:
  • +All-in-one product analytics suite
  • +Generous free tier with 1M events/month
  • +Self-hosting option for data control
What cost points:
  • -Can be complex to set up and configure
  • -Self-hosting requires infrastructure management

Amplitude vs PostHog Pros & Cons

Amplitude logoAmplitude8.9/10

+Strengths

  • โœ“Clear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives.
  • โœ“Provider-checked pricing context:Provider data indicates a free plan is available. Published entry pricing starts around $49/month.
  • โœ“Feature coverage is documented:Provider data highlights pageview Tracking, event Tracking, conversion Tracking, ecommerce Tracking, cross Device Tracking as tracked capabilities.

-Weaknesses

  • โœ—Plan limits still need buyer verification:Always confirm usage caps, seat limits, and renewal pricing on the official provider site before purchasing.
  • โœ—Fit depends on workflow:Teams with complex integrations or strict compliance requirements should compare Amplitude against at least two alternatives.
  • โœ—Review signals can lag product changes:New feature launches and pricing updates may not be reflected in public user feedback immediately.
PostHog logoPostHog8.8/10

+Strengths

  • โœ“All-in-one product analytics suite
  • โœ“Generous free tier with 1M events/month
  • โœ“Self-hosting option for data control
  • โœ“Open-source with strong community

-Weaknesses

  • โœ—Can be complex to set up and configure
  • โœ—Self-hosting requires infrastructure management
  • โœ—UI less polished than Amplitude or Mixpanel

Who Should Use Amplitude vs PostHog?

Amplitude logo

Amplitude is ideal for

  • โ€ขIs Amplitude free?Provider data indicates a free plan is available.
  • โ€ขWhat should I verify before buying?Confirm current pricing, plan limits, cancellation terms, integrations, and support response expectations.
  • โ€ขHow does ProPicked score Amplitude?Ratings combine provider data, pricing checks, feature coverage, and public review signals across four dimensions.
  • โ€ขMatch the provider's published plan limits against your expected seats, projects, contacts, storage, or usage volume.
  • โ€ขCheck whether the features you need are included in the entry plan or require an upgrade.
Top use cases
Provider Pricing FactsBest Use CasesWho Should Consider AlternativesAlternatives Context
PostHog logo

PostHog is ideal for

  • โ€ขProduct teams wanting unified analytics and experimentation
  • โ€ขPrivacy-conscious companies needing self-hosted analytics
  • โ€ขStartups looking for free comprehensive product analytics
Top use cases
Campaign ManagementLead GenerationPerformance AnalyticsCompetitive Intelligence

When NOT to Choose Amplitude or PostHog

Knowing when a tool is the wrong fit is just as important as knowing its strengths

Amplitude logo

Skip Amplitude if...

  • โœ—Plan limits still need buyer verification:Always confirm usage caps, seat limits, and renewal pricing on the official provider site before purchasing.
  • โœ—Fit depends on workflow:Teams with complex integrations or strict compliance requirements should compare Amplitude against at least two alternatives.
  • โœ—Review signals can lag product changes:New feature launches and pricing updates may not be reflected in public user feedback immediately.
PostHog logo

Skip PostHog if...

  • โœ—Can be complex to set up and configure
  • โœ—Self-hosting requires infrastructure management
  • โœ—UI less polished than Amplitude or Mixpanel

Amplitude vs PostHog Decision Framework

Choose based on what matters most to you

๐Ÿ’ฐ
Budget is your top concern$0/mo vs $49/mo
PostHog logoPostHog
โšก
You need to get started quicklyEase of use: 9.2/10 vs 8.5/10
Amplitude logoAmplitude
๐Ÿ”ง
Feature depth matters mostFeature score: 9.6/10 vs 7.0/10
PostHog logoPostHog
๐Ÿ›Ÿ
You need reliable supportSupport: 9.2/10 vs 8.5/10
Amplitude logoAmplitude
๐Ÿงช
You want to try before buyingAmplitude: free plan vs PostHog: free plan
Tie
Need a shareable comparison?Generate a Decision Memo with budget analysis and team fit assessment
Generate Memo

Amplitude vs PostHog Pricing

Pricing FeatureAmplitudePostHog
Free Planโœ“ Yesโœ“ Yes
Starting Price$49/moFree
Free TrialNot availableNot available
Number of Plans43
Value Rating8.5/108.6/10
Amplitude logo

Amplitude Plans

Starter
Free
  • โœ“Up to 50K MTUs
  • โœ“Core analytics
  • โœ“Unlimited feature flags
PlusPOPULAR
$49/mo
  • โœ“Up to 300K MTUs
  • โœ“Advanced analytics
  • โœ“Session replay
Growth
Free
  • โœ“Custom MTU volume
  • โœ“Behavioral cohorts
  • โœ“Custom pricing
Enterprise
Free
  • โœ“Custom MTUs and sessions
  • โœ“A/B testing included
  • โœ“Dedicated support
PostHog logo

PostHog Plans

Free
Free
  • โœ“1M events per month
  • โœ“5,000 session recordings
  • โœ“Unlimited team members
  • โœ“Community support
GrowthPOPULAR
Free
  • โœ“Unlimited events at $0.00031 each after 1M
  • โœ“Unlimited recordings
  • โœ“Group analytics
  • โœ“A/B testing
Enterprise
Custom
  • โœ“SSO authentication
  • โœ“Priority support
  • โœ“Custom data retention
  • โœ“Advanced permissions

What You Get: Plan Feature Comparison

Comparing Amplitude's Plus ($49/mo) vs PostHog's Growth (Free)

FeatureAmplitudePostHog
Up to 300K MTUsโœ“โœ—
Advanced analyticsโœ“โœ—
Session replayโœ“โœ—
Unlimited events at $0.00031 each after 1Mโœ—โœ“
Unlimited recordingsโœ—โœ“
Group analyticsโœ—โœ“
A/B testingโœ—โœ“
๐Ÿ’ฐ
Best Value: PostHogBased on starting price and value-for-money rating

Which Should You Choose?

Amplitude logo

Amplitude

Read Review โ†’Try Free โ†—
PostHog logo

PostHog

Read Review โ†’Try Free โ†—
Best Overall
Amplitude
Start Free โ†—
Best on Budget
PostHog
Free Plan โ†—
Best for Teams
Amplitude
Book Demo โ†—

Quick Buyer's Guide

Based on our analysis, here's who each tool is best suited for

Amplitude logoAmplitude is best for:
  • โœ“Is Amplitude free?Provider data indicates a free plan is available.
  • โœ“What should I verify before buying?Confirm current pricing, plan limits, cancellation terms, integrations, and support response expectations.
  • โœ“Users who need clear category fit:Amplitude is positioned for buyers comparing analytics options, making it easier to benchmark against direct alternatives.
Full Review โ†’Pricing โ†’Alternatives โ†’
PostHog logoPostHog is best for:
  • โœ“Product teams wanting unified analytics and experimentation
  • โœ“Privacy-conscious companies needing self-hosted analytics
  • โœ“Users who need all-in-one product analytics suite
Full Review โ†’Pricing โ†’Alternatives โ†’
Cite this page
APA

ProPicked Editorial (2026). Amplitude vs PostHog (2026). ProPicked. https://propicked.com/marketing/compare/amplitude-vs-posthog

BibTeX
@misc{propicked2026marketingcompareamplitudevsp,
  author = {ProPicked Editorial},
  title = {Amplitude vs PostHog (2026)},
  year = {2026},
  publisher = {ProPicked},
  url = {https://propicked.com/marketing/compare/amplitude-vs-posthog}
}

Methodology: see our editorial policy. Provider data verified as of May 4, 2026.

๐Ÿ’ก

Amplitude vs PostHog: The Bottom Line

A genuine tie between Amplitude and PostHog at 8.9/10.

## Our Verdict Amplitude and PostHog are neck and neck at 8.9/10 and 8.8/10. At this point, the best choice is whichever one clicks with how you work. ### Choose Amplitude if: - Industry-leading behavioral analytics depth - Generous free tier with 10M events/month - Powerful cohort and retention analysis - You match the profile: product teams making data-driven feature decisions - You want the higher-rated option overall (8.9/10 vs 8.8/10) ### Choose PostHog if: - All-in-one product analytics suite - Generous free tier with 1M events/month - Self-hosting option for data control - You match the profile: product teams wanting unified analytics and experimentation - You're watching your budget โ€” PostHog gets a 8.6/10 for value With virtually identical scores, the best choice depends entirely on your workflow, budget, and which specific features you'll use daily.

Try Amplitude โ†—Try PostHog โ†—
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๐Ÿ“…Last updated: May 4, 2026
โœ…Prices verified
๐Ÿ“ŠProvider data and public review signals