Crazy Egg

Crazy Egg is a visual website analytics and optimization tool that helps businesses understand user behavior through heatmaps, scroll maps, session recordings, and built-in A/B testing capabilities. Founded by Neil Patel and Hiten Shah in 2006, Crazy Egg has remained one of the most popular and accessible tools for visualizing how visitors interact with web pages. The platform provides five types of visual reports: heatmaps showing where users click, scroll maps revealing how far down the page visitors scroll, confetti reports that overlay individual clicks with referral source data, overlay reports showing click percentages on each page element, and list reports ranking the most-clicked elements. These visual reports make it easy for marketers, designers, and business owners to quickly identify which areas of their pages attract attention and which are being ignored. Crazy Egg's session recording feature captures individual visitor sessions, showing mouse movements, clicks, and scrolling behavior in real-time playback. The platform includes a visual A/B testing editor that allows users to create and run simple experiments without coding, testing variations of headlines, images, calls-to-action, and page layouts. Crazy Egg also offers traffic analysis features that break down visitor behavior by referral source, search term, and other dimensions. The platform is designed for simplicity, with a setup process that requires adding a single JavaScript snippet to your website. Crazy Egg integrates with popular platforms including Shopify, WordPress, Wix, and Squarespace, and supports custom website implementations. The platform offers snapshot-based pricing where each plan includes a set number of tracked pageviews per month.