Constant Contact
GoodEmail marketing and digital tools for small businesses
Constant Contact is a solid marketing tools tool rated 7.7/10. Plans start at $12/mo. Key strengths: features (7.3/10) and ease of use (8.5/10). Worth considering if its strengths align with your needs.
Our Rating
Based on comprehensive analysis of features, pricing, ease of use, and customer feedback
What is Constant Contact?
Constant Contact is an email marketing platform designed specifically for small businesses, nonprofits, and solopreneurs. It offers drag-and-drop email builders, hundreds of templates, contact management, and basic automation workflows. Beyond email, it now includes social media posting, landing pages, SMS marketing, and event management to provide a broader digital marketing toolkit.
Constant Contact Key Features
Pros & Cons
👍 Pros
- Very beginner-friendly with an intuitive drag-and-drop email editor
- Generous 60-day free trial gives ample time to evaluate the platform
- Strong phone and live chat support rare among email marketing providers
👎 Cons
- Automation workflows are basic compared to Mailchimp and ActiveCampaign
- Pricing increases steeply as your contact list grows beyond 500
- Template designs can look dated compared to modern email marketing tools
Best Use Cases for Constant Contact
Use Cases
- Small Businesses: Send professional email newsletters and promotions without marketing expertise.
- Nonprofits: Manage donor communications and event invitations with built-in event tools.
- Local Services: Stay top-of-mind with regular email updates and social media posts to local customers.
Constant Contact Pricing
Full pricing details →Lite
- ✓500 contacts
- ✓1 user
- ✓Basic email templates
Standard
- ✓3 users
- ✓A/B testing
- ✓Email scheduling
Premium
- ✓Unlimited users
- ✓Advanced automation
- ✓Dynamic content
Constant Contact vs Competitors
Who is Constant Contact Best For?
Constant Contact is best for small businesses and nonprofits that want a straightforward email marketing platform with excellent customer support. It's ideal for users who value simplicity and guided assistance over advanced automation capabilities.
Constant Contact at a Glance
Expert Verdict
Constant Contact — Good
Constant Contact is a solid contender in the Marketing Tools space with room for growth. It scores well on features (7.3/10) but could improve in some areas. At $12/mo, it offers reasonable value for what you get. Worth considering if its strengths align with your specific needs.
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